Newsletters

Don’t Rake in a Blizzard: Problem Solving through Social Networks

By Jean Storlie / March 3, 2014 / 1 Comment

One afternoon in early January, my daughters wanted to bake cookies and discovered that our cookie sheets were missing from the drawer where we store them. We searched high and low in all the spaces where cookie sheets could possibly fit. We wracked our brains and had many conversations about what could have happened to…

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Picture Perfect: Overcoming Innovation Pitfalls

By Jean Storlie / February 1, 2014 / 2 Comments

Back in the 70s, my parents received a coupon for a family portrait sitting and decided to herd the seven of us down to Ellickson’s, the local portrait studio. I remember being in college struggling to find something other than jeans to wear. Even though we weren’t given any guidelines, I showed up in a…

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Change is Not a Light Switch: The Grief in New Year’s Resolutions

By Jean Storlie / January 6, 2014 / 4 Comments

Bernie joined the Cardiac Rehab program where I interned in grad school. He was angry and resistant to the lifestyle changes we promoted. I remember him standing in the back of my nutrition class, making jokes and snide remarks under his breath – he was distracting and made me feel uncomfortable. He sent his wife…

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Wallflower or Dancer? Three Common Barriers to Personal Storytelling

By Jean Storlie / December 10, 2013 / 1 Comment

During a networking breakfast, Maggie shared a story that had me transfixed: I vividly imagined her epiphany moment when she sat at her corporate desk in a large technology company at 8:30 one night and realized that she needed to leave her career in Information Technology. While searching internal job postings, she decided to roll…

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Secret Decoder Ring: Solving the Mystery of Social Tribes

By Jean Storlie / November 5, 2013 / 0 Comments

About a year after I joined General Mills in 1999, I was talking to a friend about how I still felt like an outsider. She said, “Jean, that’s because no one gave you the ‘secret decoder ring’ to help you understand the company’s culture.” At the time, I felt like she read my mind and…

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Watermelon Grudge: Your Customer is the Hero of Your Brand Story

By Jean Storlie / October 17, 2013 / 5 Comments

During the time when my mother was juggling life as a 50s housewife and mother of three pre-school kids in La Crosse, Wisconsin, she spotted an ad in the paper for 50¢ watermelons. Since they only had one car, she rushed out one noon hour when my dad was home for lunch to take advantage…

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Truth Wrapped in Story: Beware of the Evil Villain

By Jean Storlie / October 1, 2013 / 3 Comments

Truth, naked and cold, had been turned away from every home in the village. Her nakedness frightened people. When Parable found her she was huddled in a corner, shivering and hungry. Taking pity on her, Parable took her home, dressed Truth in story, warmed her and sent her out again. Clothed in story, Truth knocked…

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From the Inside Out: A Story-bite about Neutralizing Adversaries

By Jean Storlie / September 17, 2013 / 4 Comments

When I was in graduate school, I worked as the Nutrition Coordinator for an Adult Fitness/Cardiac Rehab program associated with the university I attended. It was a fairly new position in the organization without a lot of structure and process in place. Bright-eyed, naïve, and optimistic, I brought forward a lot of new ideas to…

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Family Meal Conundrum: Four Chairs for Five People

By Jean Storlie / September 5, 2013 / 1 Comment

Amy, the 17-year-old daughter of someone I know, spent this summer as a nanny for three amazing kids, age five to eleven. She learned to juggle a lot of comings and goings and stay on top of a hectic schedule of events. But in between tennis and golf camps, soccer practice, swim team, and play…

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Are You a Duck or an Eagle?

By Jean Storlie / August 26, 2013 / 2 Comments

Emerging from the airport to stand in the cab line, Harvey was shaking the travel cobwebs from his brain and looked up to see a bright, shiny taxi. The cab driver jumped out and said, “Hi, I’m Wally. While I load your luggage, I invite you to read my mission statement.” Wally handed him a…

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